The impact of daily tour service quality on tourist satisfaction and behavioral intentions in an island context: A study on tours to Isla de la Plata, Ecuador
Autor
Reyes Vélez, Pedro Enrique
Pérez Naranjo, Leonor
Rodríguez Zapatero, M.
Editor
Taylor & FrancisFecha
2018Materia
Service performanceSatisfaction
Behavioral intentions
Daily tours
Islands
METS:
Mostrar el registro METSPREMIS:
Mostrar el registro PREMISMetadatos
Mostrar el registro completo del ítemResumen
This study assesses the impact of daily tour service quality on tourist satisfaction and behavioral intentions in an island context. Using Partial Least Squares Structural Equation Modeling (PLS-SEM), the analysis of data collected from 195 participating in a daily tour to Isla de la Plata (Ecuador) showed that all the services examined (transportation by boat, food and beverage, tourist guide and visits) had a significant direct impact on tour satisfaction, having the transportation the highest impact. Moreover, the indirect effect of the daily tours services on behavioral intentions mediated by the satisfaction with the tour was also significant.