Analysis of the Motivation and Satisfaction of Tourists in Relation to an Intangible Cultural Heritage: Fiesta de los Patios, Cordoba, Spain

Abstract

The Fiesta de los Patios of Cordoba, Spain, was declared an intangible cultural heritage in 2012 by UNESCO, thus protecting and recognizing the set of its expressions of an intangible nature. This study investigates tourists’ motivations and satisfaction in relation to an intangible cultural heritage, as well as the mediation of the value perceived between these two variables. The analysis is carried out through structural equations and modeling. The analysis extracts, among other conclusions, the positive influence of the motivations on both the perceived value as well as on tourists’ satisfaction and, in turn, the positive influence of the perceived value on satisfaction.