An analysis of the demand for tourist accommodation to travel with dogs in Spain
Ramos Ruiz, José
Aguilar Rivero, Minerva
Aja Valle, Jaime
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Pets, generally, and dogs have become an essential part of families. This situation implies that people consider their dogs when planning family holidays, excluding moving to a second home. This study aims to investigate the perceptions of dog owners according to the demand for tourist establishments where they can stay with their pets. A total of 1391 dog owners’ surveys were collected and analyzed, and various covariance-based structural equation modelling (CB-SEM) was developed to determine the suitability of the measurement model, the second-order factors, and the relationships between the different constructs. The main results of this research show that the motivations for traveling with the dog, the limitations this encounters, and, above all, the attachment that the family has with its pet significantly influence the choice of accommodation. The findings of this research will help hotel managers with the design of policies that meet the needs of families travelling with their dogs. The analysis of dog owners’ motivations for choosing tourist accommodation due to their attachment and the limitations for travelling allows us to obtain more accurate information.