Browsing Departamento de Estadística, Econometría, Investigación Operativa, Organización de Empresas y Economía Aplicada by Author "771189ad-f209-4471-a40d-e27869f9361b"
Now showing items 1-2 of 2
-
Tourist loyalty and intangible cultural heritage: the case of Popayán, Colombia
González Santa Cruz, Francisco; López-Guzmán, Tomás; Pemberthy Gallo, Luz Stella; Rodríguez Gutiérrez, Pablo (Emerald Publishing, 2020)The purpose of this paper is to analyse the loyalty of the tourists who visit a city with an important heritage event: The Holy Week Processions in the city of Popayán (Colombia), recognised by UNESCO as Intangible Cultural ... -
Tourist segmentation in an intangible heritage setting: the Holy Week processions in the city of Popayán, Colombia
González Santa Cruz, Francisco; Pemberthy Gallo, Luz Stella; López-Guzmán, Tomás; Pérez-Gálvez, Jesús C. (Taylor & Francis, 2020)This research intends to establish a characterisation of the tourists who attend a representation that has been recognised as intangible cultural heritage by UNESCO, specifically, the Holy Week processions in the city of ...