Buscar
Mostrando ítems 1-10 de 18
Analysis of the Relationship between Tourism and Food Culture
(2016)
In recent years, gastronomy has established itself as one of the key elements for the enhancement, sustainable and consolidation of tourist destinations. The aim of this paper is to contribute to the advancement of knowledge ...
Study of Corporate Sustainability Dimensions in the Cooperatives of Ecuador
(MDPI, 2020)
This research has the aim of analysing corporate sustainability dimensions in the cooperativism of a developing country such as Ecuador by means of a valid and reliable measuring scale. These institutions, as part of the ...
Relevance of Gastronomy in the Tourism of a World Heritage Site: The Case of Sucre (Bolivia)
(MDPI, 2019)
Recently, gastronomy has become one of the most important tourist attractions for cities as well as for rural areas. In this respect, tourists look for authenticity in the gastronomy heritage of these destinations, making ...
Tourist Clusters in a Developing Country in South America: The Case of Manabì Province, Ecuador
(MDPI, 2019)
Societies nowadays shape their history by establishing traditions, customs, artisan expressions and, in short, the cultural heritage that represents them as a people in symbiosis with their natural environment. The present ...
Diseño y creación de cápsulas informativas a partir de las conferencias y seminarios profesionales en ADE / Máster de Comercio Exterior
(UCOPress, 2017)
Este proyecto propone el uso de las nuevas tecnologías y, en concreto, del concepto de “cápsula informativa” para incentivar la motivación del alumnado en su aprendizaje y dar un mejor uso de algunas de las actividades ...
Influence of Internal Marketing Dimensions on Organizational Commitment: An Empirical Application in Ecuadorian Co-Operativism
(SAGE, 2020)
Internal marketing involves planning, implementing, and assessing strategies focused on the internal customer (employee), who, at the same time, looks to strengthen their organizational commitment. In this context, leaders ...
Gastronomic experiences of foreign tourists in developing countries. The case in the city of Oruro (Bolivia)
(Elsevier, 2019)
Gastronomy allows tourists to discover the cultural roots of the destination, thus being one of the motivations for its choice and even becoming a fundamental factor in the analysis of the overall satisfaction of the ...
Gastronomic Motivations and Perceived Value of Foreign Tourists in the City of Oruro (Bolivia): An Analysis Based on Structural Equations
(MDPI, 2020)
The continuous dynamism that tourism su ers makes the motivations of tourists change, making them search for new experiences. In this sense, gastronomy is positioned as a key element of union between tourism and culture, ...
Analysis of the Dimensions of Corporate Social Responsibility: Study Applied to Co-operativism in Ecuador
(Springer, 2020)
Corporate social responsibility (CSR) involves activities carried out by businesses based on the principles of transparency, ethical, moral and environmental values. Despite the growing interest in this area of study, there ...
Tourist loyalty and intangible cultural heritage: the case of Popayán, Colombia
(Emerald Publishing, 2020)
The purpose of this paper is to analyse the loyalty of the tourists who visit a city with an important heritage event: The Holy Week Processions in the city of Popayán (Colombia), recognised by UNESCO as Intangible Cultural ...